The Snovalec award encourages the promotion and fulfillment of new ideas and inventions in tourism, which will, when they are implemented in the future, become innovations that are ready to become a candidate within the Sejalec tender.
The purpose of the Snovalec award, just like the Sejalec award, is to promote creativity, inventiveness, and innovativeness at an entrepreneurial level, destination level or the level of tourist product associations or providers, or to encourage the creating and marketing of tourist products from Slovenia in the domestic or foreign markets. The Snovalec award supports the drafting and implementation of tourist product development and market introduction projects, coordinated with the basic and strategic documents of the Slovenian Tourist Board, Slovenia, and Europe.
The Snovalec tender is published every year in the form of a competition with a monetary fund contributed by the Ministry of Economic Development and Technology – Tourism and Internationalisation Directorate in cooperation with the STB for an even more innovative development of Slovenian tourism.
Developers who intend to implement the registered invention and who wish to receive a recognition that they are on the right path, as well as receive promotional and expert support, and a portion of the funds required for implementation, can apply for the Snovalec award.
From 2009 to 2017 the selection of award winners was coordinated by the Bank of Tourism Potentials in Slovenia (BTPS
). In 2018, the new AIRTH portal provides the needed infrastructure for Snovalec selection process.